Solo-Professionals: If you’re ready to start growing
your practice, your business
but don’t know where to start
this report is for you!
How to Uncover the Growth Strategies
and Action Steps
Your Business Needs to Prosper
You won’t believe how easy it is to
- See which marketing activities don’t work for you and which do
- Use a big company strategic planning tool that works for very small businesses
- Have real information about your business, not just disjointed data
Monday morning
Dear Fellow Solo-Professional,
If you’re like many of the solo-professionals I know, you’re frustrated!
You’ve had years of training, excel at your craft — and find you aren’t as successful running your business as you are when working with clients.
You’ve taken the continuing ed classes, gone to seminars at professional conferences, and are still not making the money you’d like, working too hard, and uncertain about what you can do differently to turn your business around.
It’s Not Your Fault!
Most of us went to professional schools and/or professional training programs to learn our craft. We chose this path because it was a calling. It fit with who and what we had always been.
We didn’t go to business school and didn’t want to.
And, unfortunately, for most of us, our own schools and training programs did a miserable job of helping us run a successful practice.
We were taught what to do when we had clients but precious little about how to get clients.
I even had a senior professional in the area where I lived tell me that if I were really good, I wouldn’t have to worry about having a successful practice. People would find out about me without my doing anything.
Easy for her to say. She’d been around since the town had been a fraction of its current size. (And was a regular on two local radio shows. She’d been invited, she’d say.)
The Big Problem?
Far too many professionals are still buying into the “it’s not appropriate for people like us to stoop to deliberate practice building activities.”
So we continue to hide our heads in the sand and participate in the vacant hope that somehow, someone will tell us the magic secret of having a practice/business that will make the kind of money we want, with our perfect clients, by providing only our most favorite services. Magically, without our doing anything.
So, you have a choice. You can keep on keeping on believing and acting on that merry-go-round of fantasy or you can take action.
Is there a Solution?
Hi, I’m Dr. Pat Wiklund, dubbed by many of my clients as the One-Person Business TurnAround Specialist.
I’ve been helping other professionals build their businesses for more than 25 years.
I’ve been in the trenches of difficult economic times, failed miserably and publicly at least twice — and then gone on to not just double my income for three years, but then quadruple it.
I’ve worked with enough strategic planning projects in big business to appreciate the power of strategy and planning — and worked in my own business and coached solo-practitioners long enough to know big business tools need to be greatly modified to work for us.
Today, I use these Strategic Planning tools in my own business and with my coaching clients to:
- Know what strategies and tactics increase both financial success and personal satisfaction
- Analyze what isn’t contributing to positively to the bottom line
- Understand the flat sides that need to be brought up to speed, and
- Develop a plan for including new activities into business management practices
It’s why I wrote this ebook. I wanted to share what I’ve learned along the way, about how to get strategic about making changes in your business practices that will get you what you want, like more of your favorite clients, providing the services you prefer to work with, and at a rate that will ensure your financial success.
What’s Inside???
“How to Assess Your One-Person Business” is a concise summary of what you, as a business owner need to know and do to build the business your expertise and clients deserve. Inside you’ll find:
- The two big myths about running your business that can sabotage your good intentions
- Why you have to be honest about where your business is right now – even if it embarrasses you
- The key to achievable goals
- Why showing gratitude to those who have helped helps you prosper
- The Marketing Data you really have to have — both actions to take and how much and where your dollars come from
- Why Marketing isn’t enough
- Why your services must be what your clients want — and how to include what they really need
- Quick steps to start cleaning up your finances
- The monthly activity that will keep you honest with money — like are you making enough?
Plus, you’ll get suggestions on how you can take the data you collect and transform it into information that will inform your plans for the next 12 months. You’ll find your stress levels plummet and your results soar as you start to implement the changes you’ve determine your business needs.
What if You’ve Never Done a Business Assessment?
You’ve Just been Winging It?
Lots of professionals are more intuitive than analytical. Their professional expertise depends on it.
However, it isn’t always as effective as if they were approaching their business practices as if they were working with a client.
If this is you, just ask yourself what I call the DP (Dr. Phil) question: ”How’s that working for you?”
If your business is returning the results you want and deserve — then go for it. Keep on doing what you’ve been doing However, if you aren’t doing as well as you’d like it might be time to start getting deliberate about what you need to do to ensure you’re taking care of yourself and your business in the manner that you expect your clients to take care of themselves.
How Much is this Solution?
You’re probably wondering what it will cost you to get this incredible business building information- information that will cut down on your frustration and move you toward a more profitable business. Right now it’s only $37!
Yes, for the price of treating a couple of friends to double caramel frappachinos, you’ll have all of the information you need to start and continue a success-building strategic planning process for your business.
Why $37?
I am only charging $37 for this report for 2 big reasons:
$37 puts the report within reach of the vast majority of subscribers. It’s not too expensive for even the humblest stretched to the max solopreneur.
And, anyone who’s not serious enough about their business to invest $37 in the report isn’t going to take the time to use the methods laid out in the report anyway.
So if you’re serious about your building a financially sound business that also returns the personal satisfaction you desire, click the “Buy Now” link below.
If you need to justify the expense, just skip picking up the tab for all your friends at Starbucks once this week and it’s paid for.
Enjoy prospering your business again!
Pat Wiklund Ph.D.
One-Person Business Turnaround Expert
P.S. What is one new client worth? One new service package? You do the math — it’s worth a LOT — in time, money and satisfaction. Order today and start getting strategic about building your business.
Disclaimer: Each individual’s success will be determined by his or her desire, dedication, background, product, effort and motivation to work and follow the program. There is no guarantee you will duplicate the results stated here. You recognize any business endeavor has inherent risk for loss of capital.
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